Category: AEO

Mobile Optimization for AEO: Why Speed and Accessibility Matter

Mobile Optimization for AEO: Why Speed and Accessibility Matter

In the age of AI-powered search, mobile optimization is no longer just about user experience—it’s a core signal for Answer Engine Optimization (AEO). AI systems like Google Gemini, Bing Copilot,...

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AEO vs SEO: Why Your Website Needs Both?

Search is changing — fast. We’re moving from keyword-based queries to AI-driven conversations. To stay visible, your site needs both: SEO (Search Engine Optimization) → For humans searching on Google...

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What Is Answer Engine Optimization (AEO)? and Why It Matters in the Age of AI Search?

Introduction Search is changing fast. Instead of just typing a few words into Google and scrolling through a list of blue links, people are now asking questions to AI-powered tools...

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Boosting the Financial Health of Low-Income Workers in Kenya Through a Holistic Banking Platform

Formal financial inclusion is high in Kenya and has consistently increased over the last few decades: 84% of adult Kenyans in 2021 (vs 27% in 2006) had...

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